Dear Friends of Heart,
Last month, Jeremy shared a few highlights of how we moved our mission forward in 2012-13 in the Mid-Atlantic Affiliate. Those successes are a powerful demonstration of the positive impact we are making in the lives of our families, friends and neighbors. As we now look to the future it’s good to set new targets in line with our mission of building healthier lives, free of cardiovascular diseases and stroke. Setting new top priorities for 2013-2015 are a part of this process.
The MAA Board of Directors has identified three top issues for 2013-2015 to help us keep our sights on some of the most urgent needs in the Mid-Atlantic Affiliate. At the All-Staff meeting Stuart Smith, MAA Board Chair, presented our Board’s goals for the next two years:
- Continue our efforts to increase the cardiovascular health of all Americans through policy change, including passage of 10 public policy victories and enacting comprehensive Smoke Free Laws in South Carolina,
- Further reduce death from sudden cardiac arrest by driving CPR training through our training centers, workplaces, schools and the community, ultimately training 2.5 million people in CPR, and
- Foster sustainable growth of our financial campaign through event best practices, maximizing the potential of Youth Market income and implementation of new fundraising strategies with a focus on Heart Chase and Go Red For Women.
These goals are challenging, but I know the Mid-Atlantic team is up to the challenge. If we continue to work together we can build on our tradition of leadership among the affiliates and push forward the overall mission of growing the culture of cardiovascular health in our communities. The board is here to support and encourage you, our outstanding volunteers and staff, as we work together to accomplish these critical and ambitious goals.
One of the ways you can stay informed and help spread the word about the work of the American Heart Association is to connect with us on social media. Please “like” your local Facebook page by searching for American Heart Association and the name of your community on facebook.com or find your local page in the list of MAA facebook pages. You can also follow us on the MAA twitter feed at @MidAtlnticHeart.
This fall, thousands will walk to raise funds for cardiovascular disease research, awareness, for their own health or to honor loved ones. I encourage you to get involved by forming a Heart Walk team at your company or with friends and family. Visit StartWalkingNow.org to find an event near you, locate community walking paths, track your physical activity and put together a personalized walking plan.
As always, let me know if there is anything I can do to help us follow the shared passion that had brought us together.
Wayne D. Rosamond
President, Board of Directors, Mid-Atlantic Affiliate